If you have a network of niche websites, odds are you don’t spend a lot of time on an individual site.  It is a good idea to put up as many sites as you can but it is also important not to move on to a new site until you have finished what you are working on.  This is hard for niche site builders because sometimes you get an idea in the middle of a project and leave something half done!  It is very important that we work on leveraging our time with our niche sites so that we can move on to the next project.

This begs the question: How much time should you spend on one site?  I have heard some very different ideas of how to spread your time between link building and on site work.  The Keyword Academy recommends spending about 20% of your time working on an actual site and the other 80% of your time building links!  This is pretty extreme but very effective.  It is well proven that a site can have very little content but, if it has enough links, it can still outrank a site with much more content.  On the flip side I have read other authorative niche site builders that 80% of your time should be spent on the actual site.  I can’t say either of those ideas is wrong, it’s all about implementation.

I have done well myself in the middle of these two ideas.  I spend about 50% of my time building links and the rest with on-site stuff but lately I have been making enough money with niche site building to be able to outsource a good amount of my work.  I love using Textbroker (I wish they had an affiliate system) to get my on site work done.  Writing unique content for my sites is a huge drag and tends to put me right to sleep if I don’t have some coffee in me.  There is only so much you can write about cordless knives before you go completely numb!

There are other places that are much cheaper than Textbroker but for my real money sites I want good content that someone would actually be willing to link to.  For that I use Textbroker as they are very good writers over there and after a few times you get to see who the really good writers are.  There are two ways to purchase content from Textbroker, you can put out an open order for the entire Textbroker community to fight over or you can ask an individual to write your content for you.

I have visited other places to source content from but have been pretty intimidated by the way those sites are setup.  Textbroker is so easy!  Very straightforward signup, very easy to place an order with a place to put in the topics you want written on and exactly the amount you want to pay.  It is amazing how soon you get your articles written.  Sometimes I get articles back within a few hours, very awesome.  You get emails letting you know your articles are ready and have the opportunity to reject or accept the article, or you can just ask for improvements.  This is an awesome way to leverage your time.  Recently I put in an order for fifty three 300 word articles and four 900 word articles and had them back in less than 5 days.  That is leverage.  It would have taken me quite literally months to get that amount of writing done.  The only time I spent on the site was adding the content using proper on site SEO and adding a bunch of pictures.

If you can outsource your content it makes it so that you can focus your time with your link building campaign (not something you want to outsource.)  If you have the money to spend on unique content rather than writing it yourself it is definitely the way to go.  This way you can build an authoratative site with the same amount of time it takes you to build a small site.  No doubt that a site with lots of content looks more authorative to the search engines and will beat a site with the same amount of links but less content.

I read a post today from The Honest Way blog where he was kind of bashing niche site builders that are trying to build authoratative sites.  I guess what an authoratative site is can be a matter of opinion.  I can toss up fifty-plus pages onto one site, build backlinks to the different pages and make it look authorative without spending lots of time on the site itself.